Wednesday Aug 27

Promotion & Media Relations


Perla Sarabia Johnson, President of  Eco Advertising LLC, is the author of the environmental science fiction thriller, Global WarNing.  Her book made #1 bestseller in Dallas for local paperback fiction on November 2, 2008 as listed in The Dallas Morning News.  Her book deals with a strange evolution that occurs in nature as a result of climate change.  Much of the action unfolds in Dallas.  Perla used her media experience gained through her career in TV, radio, and newspaper to serve as her own publicist.  Below is a list of the promotion she garnered for her book with media coverage when she launched her national book tour.  She now uses this important experience she gained with her book to work with her Eco Advertising clients to help them with publicity and media relations.


Articles


September/October issue of Richardson Living Magazine


Saint Mary's Hall The Shield Fall 2008


Tiempo,
Waco October 1, 2008


The Waco Citizen,
October 9, 2008


The Baylor Lariat,
October 10, 2008


The University of Texas at Austin, ShelfLife@Texas November 19, 2008


The Daily Texan,
November 24, 2008 


Austin American Statesman,
January 30, 2009


The Dallas Morning News,
February 20, 2009 & February 27, 2009


Murphy Messenger,
February 19, 2009


Murphy Monitor,
February 19, 2009


Alpha Phi Quarterly,
Winter 2009


The Alcalde,
Winter 2009


North Texas Daily,
April 9, 2009


Murphy Monitor,
April 30, 2009


Richardson Today,
May 2009


GuideLive.com, May 13, 2009


Plano Star Courier,
May 14, 2009


The Dallas Morning News,
May 15, 2009 


DallasObserver.com, May 14, 2009


Frisco Enterprise,
July 31, 2009
 


Book signing announcements


The Dallas Morning News,
September 28, 2008 


Directions,
The University of Texas College of Communications News, Fall 2008


San Antonio Magazine,
October 2008


The Twig, direct mail postcards,October 2008


Waco Tribune-Herald,
October 9, 2008


The Miami Herald
October 14, 2008


San Antonio Express-News,
October 19, 2008


Books & Books newsletter,
Coral Gables, FL October 2008


Austin American Statesman,
November 18, 2008 & January 25, 2009


Austin Monthly,
January 2009


Barnes & Noble Austin Arboretum newsletter, January 2009


Houston Chronicle,
February 15, 2009 


GuideLive.com,February 25, 2009 


002houston magazine
February, 2009


Viva Houston,
KTRK (ABC) Houston, March 15, 2009


The Telegraph,
Nashua, NH April 19 & April 26, 2009 


New Hampshire Union Leader,
Manchester, NH April 26 & April 30, 2009


New Hampshire Magazine,
May issue 


Lowell Sun,
Lowell, MA April 30, 2009


The Woodstock Villager,
Woodstock, CTApril 24 & May 1, 2009


Pegasusnews.com,
May 16, 2009


Frisco Style Magazine,
August 2009
 


Reviews


"Perla Sarabia Johnson tackles an important issue in a creative and imaginative way." 


Erica Yaeger, Publisher of Richardson Living Magazine


"All throughout the book you are taken back into history and then catapulted into the future.  When reading the book you constantly hope nothing depicted in the book becomes reality!  The book is a catalyst to encourage everyone to become better conservationists." 


Debi Mills, Dallas Safari Club


"I thought your characters were very interesting and your subject was especially timely. I think Global WarNing is well written and I hope you sell a whole bunch of copies.” 


Kurt Kleinmann, Artistic Director of Pegasus Theatre