Promotion & Media Relations
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Perla Sarabia Johnson, President of Eco Advertising LLC, is the author of the environmental science fiction thriller, Global WarNing. Her book made #1 bestseller in Dallas for local paperback fiction on November 2, 2008 as listed in The Dallas Morning News. Her book deals with a strange evolution that occurs in nature as a result of climate change. Much of the action unfolds in Dallas. Perla used her media experience gained through her career in TV, radio, and newspaper to serve as her own publicist. Below is a list of the promotion she garnered for her book with media coverage when she launched her national book tour. She now uses this important experience she gained with her book to work with her Eco Advertising clients to help them with publicity and media relations.
Articles
September/October issue of Richardson Living Magazine
Saint Mary's Hall The Shield Fall 2008
Tiempo, Waco October 1, 2008
The Waco Citizen, October 9, 2008
The Baylor Lariat, October 10, 2008
The University of Texas at Austin, ShelfLife@Texas November 19, 2008
The Daily Texan, November 24, 2008
Austin American Statesman, January 30, 2009
The Dallas Morning News, February 20, 2009 & February 27, 2009
Murphy Messenger, February 19, 2009
Murphy Monitor, February 19, 2009
Alpha Phi Quarterly, Winter 2009
The Alcalde, Winter 2009
North Texas Daily, April 9, 2009
Murphy Monitor, April 30, 2009
Richardson Today, May 2009
GuideLive.com, May 13, 2009
Plano Star Courier, May 14, 2009
The Dallas Morning News, May 15, 2009
DallasObserver.com, May 14, 2009
Frisco Enterprise, July 31, 2009
Book signing announcements
The Dallas Morning News, September 28, 2008
Directions, The University of Texas College of Communications News, Fall 2008
San Antonio Magazine, October 2008
The Twig, direct mail postcards, October 2008
Waco Tribune-Herald, October 9, 2008
The Miami Herald October 14, 2008
San Antonio Express-News, October 19, 2008
Books & Books newsletter, Coral Gables, FL October 2008
Austin American Statesman, November 18, 2008 & January 25, 2009
Austin Monthly, January 2009
Barnes & Noble Austin Arboretum newsletter, January 2009
Houston Chronicle, February 15, 2009
GuideLive.com, February 25, 2009
002houston magazine February, 2009
Viva Houston, KTRK (ABC) Houston, March 15, 2009
The Telegraph, Nashua, NH April 19 & April 26, 2009
New Hampshire Union Leader, Manchester, NH April 26 & April 30, 2009
New Hampshire Magazine, May issue
Lowell Sun, Lowell, MA April 30, 2009
The Woodstock Villager, Woodstock, CT April 24 & May 1, 2009
Pegasusnews.com, May 16, 2009
Frisco Style Magazine, August 2009
Reviews
"Perla Sarabia Johnson tackles an important issue in a creative and imaginative way."
Erica Yaeger, Publisher of Richardson Living Magazine
"All throughout the book you are taken back into history and then catapulted into the future. When reading the book you constantly hope nothing depicted in the book becomes reality! The book is a catalyst to encourage everyone to become better conservationists."
Debi Mills, Dallas Safari Club
"I thought your characters were very interesting and your subject was especially timely. I think Global WarNing is well written and I hope you sell a whole bunch of copies.”
Kurt Kleinmann, Artistic Director of Pegasus Theatre