Thursday Nov 26

Public Relations

Perla Sarabia Johnson, President of  Eco Advertising LLC, is the author of the environmental science fiction thriller, Global WarNing.  Her book made #1 bestseller in Dallas for local paperback fiction on November 2, 2008 as listed in The Dallas Morning News.  Her book deals with a strange evolution that occurs in nature as a result of climate change.  Much of the action unfolds in Dallas.  Perla used her media experience gained through her career in TV, radio, and newspaper to serve as her own publicist.  Below is a list of the promotion she garnered for her book with media coverage when she launched her national book tour.  She now uses this important experience she gained with her book to work with her Eco Advertising clients to help them with publicity and media relations.


September/October issue of Richardson Living Magazine

Saint Mary's Hall The Shield Fall 2008

Waco October 1, 2008

The Waco Citizen,
October 9, 2008

The Baylor Lariat,
October 10, 2008

The University of Texas at Austin, ShelfLife@Texas November 19, 2008

The Daily Texan,
November 24, 2008 

Austin American Statesman,
January 30, 2009

The Dallas Morning News,
February 20, 2009 & February 27, 2009

Murphy Messenger,
February 19, 2009

Murphy Monitor,
February 19, 2009

Alpha Phi Quarterly,
Winter 2009

The Alcalde,
Winter 2009

North Texas Daily,
April 9, 2009

Murphy Monitor,
April 30, 2009

Richardson Today,
May 2009, May 13, 2009

Plano Star Courier,
May 14, 2009

The Dallas Morning News,
May 15, 2009, May 14, 2009

Frisco Enterprise,
July 31, 2009

Book signing announcements

The Dallas Morning News,
September 28, 2008 

The University of Texas College of Communications News, Fall 2008

San Antonio Magazine,
October 2008

The Twig, direct mail postcards,October 2008

Waco Tribune-Herald,
October 9, 2008

The Miami Herald
October 14, 2008

San Antonio Express-News,
October 19, 2008

Books & Books newsletter,
Coral Gables, FL October 2008

Austin American Statesman,
November 18, 2008 & January 25, 2009

Austin Monthly,
January 2009

Barnes & Noble Austin Arboretum newsletter, January 2009

Houston Chronicle,
February 15, 2009,February 25, 2009 

002houston magazine
February, 2009

Viva Houston,
KTRK (ABC) Houston, March 15, 2009

The Telegraph,
Nashua, NH April 19 & April 26, 2009 

New Hampshire Union Leader,
Manchester, NH April 26 & April 30, 2009

New Hampshire Magazine,
May issue 

Lowell Sun,
Lowell, MA April 30, 2009

The Woodstock Villager,
Woodstock, CTApril 24 & May 1, 2009,
May 16, 2009

Frisco Style Magazine,
August 2009


"Perla Sarabia Johnson tackles an important issue in a creative and imaginative way." 

Erica Yaeger, Publisher of Richardson Living Magazine

"All throughout the book you are taken back into history and then catapulted into the future.  When reading the book you constantly hope nothing depicted in the book becomes reality!  The book is a catalyst to encourage everyone to become better conservationists." 

Debi Mills, Dallas Safari Club

"I thought your characters were very interesting and your subject was especially timely. I think Global WarNing is well written and I hope you sell a whole bunch of copies.” 

Kurt Kleinmann, Artistic Director of Pegasus Theatre